E-Mail Marketing
Store Manager™ allows you to effortlessly create stylish e-mail blasts that look and feel like your site. Add text and products to your mailer with just a few clicks of the mouse, creating custom captions as well. Shoppers can click on products in your mailer and are taken quickly to your site to make their purchase.
Stats are kept for every mailer sent – how many subscribers opened the mailer, viewed items or even clicked through to the featured products. This powerful information allows you to more effectively create future mailers and follow your shopper’s interests.
Your subscriber list is managed automatically for you in Store Manager™; this includes tracking which emails “bounced” or are no longer valid email addresses. You can easily add or remove subscribers within Store Manager™ as well. Shoppers always have the option of unsubscribing to your mailing list through either your site or your e-mailer.
