Specialty Retail Marketing
You can create a great website with appealing products, but if no one can find you, what’s the point? We build strong marketability into every site by making the design “searchable.” Beyond that, we can help you generate the right kind of site traffic. At Modern Retail, we teach you to fish so you can feed yourself for a lifetime.
Create stylish and professional e-mail blasts (at no cost to you) that best reflect your distinctive brand with just a few clicks of your mouse. Let shoppers select products or other links in your mailer and be taken quickly to your site to begin shopping. With regular newsletters or product announcement updates, you’ll always be at your customers’ top of mind awareness.
Social & Viral Marketing
Getting the “buzz” out there on your business is the key to getting noticed on the web and fortunately, our team is full of experts who know how to make your site “buzz worthy.” We can help you get other sites to link to yours as well as generate talk and inclusion in reviews and shopper blogs, ultimately improving your online visibility.
Like a shopping mall, marketplaces give your products exposure to a larger audience. It’s a one stop shop where retailers can sell their products easily and expand their reach, all the while building their brand. As part of our Endless Marketing, we can send your catalogs to online marketplaces such as TheFind, Google Products, Amazon and more.
Search Engine Optimization
We build “searchability” into your design from the start and teach you how to write content to ensure your site can be easily found. Our storefront platforms make the process easier with built-in SEO tools and detailed sitemaps. These sitemaps include search engine-friendly information about every page in your site to increase your visibility with popular search engines such as Google and Bing. SEO requires a few specialized tactics and we can help you find the strategy that’s right for you.
While paid advertising can be an effective means of driving traffic and sales to your website and store, there are definite strategies to help you be successful. Let our team guide you through the world of Paid Advertising and show you how to make each click count.